Collection: Gifts for baby & newborn

Gifts for life's very first moments. Discover our handpicked selection of baby gifts, soft baby blankets, lovely gift sets, and little favorites for the baby's first years. Whether you are looking for a welcome gift for a newborn, a baby shower gift, or something truly special for a christening, you will find carefully selected products that are both beautiful and useful.

One strategic point: because this collection also includes baby gyms and other first-year essentials, I'd keep the broader Gifts for baby & newborn rather than Gift boxes for newborns. It leaves room for the collection to grow without making shoppers expect only ready-made gift boxes.